Why Wix and Webflow Shared an English Shortlist but Only Wix Opened Both Hebrew Answers

A business owner choosing a website platform in Israel has two jobs: get the site online and keep it usable when a visitor switches languages. A useful comparison should let the owner try both jobs before signing a contract. The names in an AI answer are only a starting point.

In the website question from Nir Levi’s October 11 Perplexity pilot, Wix, WordPress and Shopify appeared in the first paragraph of all four saved answers. Webflow appeared in the two English openings and neither Hebrew opening. WooCommerce appeared in one Hebrew opening, alongside WordPress, as a way to sell online. Counting product names alone would miss that relationship: an extension mentioned alongside a platform is different from a separate platform recommendation.

Test the last step of the journey

Give each candidate the same small assignment. Build a Hebrew enquiry form, switch the page to English, leave one required field empty, and follow the error message back to the field. Then submit a valid enquiry. Check the confirmation email on a phone. Record who can change each message and where they do it. A demo of a translated homepage tells you little about what happens after the visitor presses Send.

For an Israeli SaaS product marketer, the result makes a useful page: one annotated example in each language, a list of the settings that produced it, and a clear account of what still requires manual work. The English and Hebrew answers may name the same product. A buyer who can see the entire journey has a better basis for deciding whether to try it.

Study and archived answers: https://nirlevi.com/en/research/israeli-geo-hebrew-english/